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New Corporate Slogan "In step with your future."
Sharp Corporation has unveiled its new corporate slogan “In step with your future.”, marking an exciting evolution in the brand’s global identity. The slogan will appear across all international brand communications outside Japan and reflects Sharp’s enduring mission: “With sincerity, we observe people’s daily lives. With creativity, we shape new experiences.”
Guided by this vision, Sharp is committed to developing innovative products and services that enrich everyday life and inspire new cultures around the world. This refreshed direction underscores our dedication to staying closely connected to the needs of our customers today and into the future.
Proof in Every Detail
100+ Years of Ideas in Action
Innovation that lasts, designed to turn vision into progress.
50+ Years in Canada
Local experience, global reliability — trusted by Canadian families and businesses alike.
Coast-to-Coast Confidence
A nationwide service network that keeps every Sharp solution running sharp, wherever you are.
Designed for People. Engineered for Performance.
Every Sharp innovation begins with human needs. Intuitive design, effortless usability, and purposeful features. Superior engineering ensures that this human-first approach delivers superior performance, from the workplace to the home.
Performance and Sustainability in Balance
At Sharp, sustainability means more than recycled plastics. It’s about using quality materials and power-saving design that extend product lifecycles while enhancing performance. Every solution is crafted to minimize impact, maximize efficiency, and deliver value that lasts.
Strengthening Communities Across Canada
Sharp’s commitment goes beyond technology. From the CIBC Run for the Cure to local food drives and Earth Day initiatives, we invest in the communities we call home, building connections and supporting Canadians where it matters most.
Support That Works for You
From the boardroom to the living room, Sharp ensures your technology performs the way it should. That’s why both businesses and families can count on Sharp support every step of the way.
Business Support
Keep your printers, copiers, and displays performing with coast-to-coast dealer service, IT fleet tools, and proactive maintenance. As a result, downtime is reduced and productivity stays high.
Home Support
Rely on Sharp for appliance warranties, parts, and service — from microwaves to air purifiers.
Latest News, Blogs and Case Studies
In the News
In the News
New Corporate Slogan “In step with your future.”
- November 25, 2025 Categories
- : Corporate Press Releases
- Author:
Sharp Corporation (hereinafter "Sharp") announces its new corporate slogan "In step with your future." to be featured in brand communications for international markets outside Japan.
In the News
In the News
Boosting Productivity, Security, and Sustainability: Sharp Canada Introduces Next-Generation Workgroup MFPs
- October 9, 2025 Categories
- : Copiers and Printers Press Releases
- Author: Sharp Electronics of Canada Ltd.
New Advanced and Essentials Series deliver smarter productivity, stronger security, and greater sustainability for Canadian businesses